Our Marketing Process

At SolutionBuilt, your business is our business. With the ever growing trends and advancements in marketing, it is important to stay ahead both in sales and in visibility. Trust our experienced team to use our tools and marketing process to help your business grow.

2

Target Audience Research

Who are you wanting to reach with your product or service? Is there a specific time where interest peaks or specific locations where demand may be higher? These are factors we take into consideration when determining your target audience. We use demographics, online habits, and location to make sure you are reaching the largest group possible.

4

SEO Strategy

We will develop and implement an SEO Strategy that is unique to your website with a focus on increasing Organic Search Engine Placement and unique visitors. The result is a well-orchestrated SEO Plan that drives your online sales channel and meets your marketing budget needs.

6

PPC

We will enter your online in a competitive and meaningful pay per click advertising campaign. With our approach, your business will be pushed to the top of the results ladder and help people be able to find you easier. New leads will turn into a growing customer base that helps your business reach new heights.

8

Analytics & Reporting

Robust Website Analytics provide us with metrics such as SERP’s, Unique Visitors, Goal Conversions, Bounce Rates, Time-on-Site, Entry and Exit pages so that we can make proactive adjustments for a dynamic SEO Strategy.

1

WebSite Audit

Results from SEO depend on many factors such as target market, website quality, existing traffic, competition and conversion rates. There are many factors that will be considered, but there are 3 that are critical to evaluate the best use of your marketing budget.

  1. The website must be crawlable by search engine spiders and meet design standards. We analyze your current website and prepare recommendations for implementation.
  2. The content needs to appeal to the search engines as well as your audience.
  3. More links from quality websites will help your overall position.
3

Competitive Analysis

How do you rank up against the competition? We research your website and how your Search Engine Results Placements (SERP’s) compare to others. Using those results, we make changes where needed or grow the areas that are already successful. This helps keep you ahead of the competition. Which in return keeps your company growing.

5

Google My Business

We will setup and manage your GMB page. Using Local SEO to drive users on Google Maps and Google Search. GMB also allows the creation of social posts to engage new users looking for your business vertical and a review portal for personal touch points with your user base.

7

Social Media

We report on mentions of your business on Instagram, Facebook, LinkedIn, and Twitter. We integrate social sharing features to allow your visitors to promote your website links for you.

1

WebSite Audit

Results from SEO depend on many factors such as target market, website quality, existing traffic, competition and conversion rates. There are many factors that will be considered, but there are 3 that are critical to evaluate the best use of your marketing budget.

  1. The website must be crawlable by search engine spiders and meet design standards. We analyze your current website and prepare recommendations for implementation.
  2. The content needs to appeal to the search engines as well as your audience.
  3. More links from quality websites will help your overall position.
2

Target Audience Research

Who are you wanting to reach with your product or service? Is there a specific time where interest peaks or specific locations where demand may be higher? These are factors we take into consideration when determining your target audience. We use demographics, online habits, and location to make sure you are reaching the largest group possible.

3

Competitive Analysis

How do you rank up against the competition? We research your website and how your Search Engine Results Placements (SERP’s) compare to others. Using those results, we make changes where needed or grow the areas that are already successful. This helps keep you ahead of the competition. Which in return keeps your company growing.

4

SEO Strategy

We will develop and implement an SEO Strategy that is unique to your website with a focus on increasing Organic Search Engine Placement and unique visitors. The result is a well-orchestrated SEO Plan that drives your online sales channel and meets your marketing budget needs.

5

Google My Business

We will setup and manage your GMB page. Using Local SEO to drive users on Google Maps and Google Search. GMB also allows the creation of social posts to engage new users looking for your business vertical and a review portal for personal touch points with your user base.

6

PPC

We will enter your online in a competitive and meaningful pay per click advertising campaign. With our approach, your business will be pushed to the top of the results ladder and help people be able to find you easier. New leads will turn into a growing customer base that helps your business reach new heights.

7

Social Media

We report on mentions of your business on Instagram, Facebook, LinkedIn, and Twitter. We integrate social sharing features to allow your visitors to promote your website links for you.

8

Analytics & Reporting

Robust Website Analytics provide us with metrics such as SERP’s, Unique Visitors, Goal Conversions, Bounce Rates, Time-on-Site, Entry and Exit pages so that we can make proactive adjustments for a dynamic SEO Strategy.