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Instagram as Digital Marketing in 2019 | Searched Marketing

Digital Marketing with Instagram in 2019: The Next Marketing Frontier

Launched in 2010 by Kevin Systrom and Mike Krieger, Instagram was set out to be a photo blog for users to share their experiences, travels, milestones, and general daily routines (Ugggg) with super hip, filtered pics that their friends, family, and anyone who wanted, could follow in real time. It was innovative, fun and paved

video marketing 2019 | Searched Marketing

Digital Marketing in 2019: Video is the New Written Word

Did you know… A video on your homepage or landing page can increase conversion rates by 80%? 2019 is the time to implement video marketing for your online business. To speak to our point, here are some important facts about the video marketing trends in 2019. Facts about Video Marketing Trends in 2019: 70% of

Optimize Your Website for Holiday Shopping Success | Searched Marketing

5 Ways to Optimize Your Business for Holiday Success

The Holiday Season offers various opportunities for success. Make sure to optimize your website and online presence so your business is ready! At some point in time, 96% of Americans have made a purchase online, and 80% of them did so as recently as last month (October 2018).  During the 2017 holiday season, consumers spent

SEO in 2019 | Google RankBrain

Dominate SEO in 2019 The Right Way with Google RankBrain

Learn how to dominate your SEO in 2019. It is no secret that Google is constantly changing and shaping their search algorithms for search rankings on the internet.  We are not talking a snippet here or there. Google makes significant alterations to its algorithms 500 to 600 times a year! So, to put that into

Micro Moments in Marketing Searched Marketing

Micro-Moments: What are They? And What They Mean to Your Business

The shift in online search has come to mobile-first in almost every consumer’s daily experience. We spend an average of almost 5 hours a day on our smartphones. Long gone are the days of waiting to get to work or home in order to boot up our trusty desktop to seek out information. It’s almost

Google Eat SEO

SEO Marketing Just Got Narrowed Down to 3 Letters: E-A-T

Do you have an E-A-T optimized website? SEO Marketing is a regularly evolving tool.  When Google released an update to their Search Quality Guidelines this past summer, they made a significant change to the section regarding a web page’s overall quality rating. The new acronym “E-A-T” was born, which sent the digital marketing world into

Voice Search SEO | Searched Marketing

How Voice Search is Changing SEO in 2019 and Beyond

In 1968 Stanley Kubrick introduced us to the first virtual assistant with Hal 9000. That deep red glow, monotonic robotic voice, and AI brain that showed us a glimpse of what was to come. But it was all fiction, right? Fast-forward 50 years and we have arrived. Apple has Siri. Amazon created Alexa and Google

Hands on Computer for Digital Marketing Strategy | Searched Marketing

Top SEO Mistakes You Should Avoid in 2019

In creating a strong online presence for your business, there are important SEO mistakes to avoid. A quote from Google to its users: “You want the answer, not billions of webpages, so Google ranking systems sort through the hundreds of billions of webpages in our Search index to give you useful and relevant results in

Google My Business Listing Search Engine | Searched Marketing

Why Your Google My Business Listing Really Matters

Have you ever searched for a specific business on Google and found a box on the right side of the page displaying all of its details and operation information? That box is the Google My Business listing, and it is a crucial part of your business’s success in the search optimization and ranking world. Google