Have you ever searched for a specific business on Google and found a box on the right side of the page displaying all of its details and operation information? That box is the Google My Business listing, and it is a crucial part of your business’s success in the search optimization and ranking world. Google
In 2000, Google launched AdWords. They had one major goal in mind— to connect people and businesses online in a streamlined, simple process and to create an advertising platform for online engagement and commerce. Almost two decades later, the landscape has changed drastically. How? Mobile is the new desktop. Google Maps replaced the phone book
DIY is not a new concept to an entrepreneur. Your soul is embedded with a “do-it-yourself” lining and sprinkled with an “I got this” mindset. As a business owner, you’ve tackled many projects yourself and have an impressive skill set. DIY projects can either save you some money or deliver a terrible outcome. For starters, you
Attract qualified leads using the latest cutting edge feature: Accelerated Mobile Pages (AMP) and landing pages You’ve heard the common search marketing speak about page load speeds, content is king, etc., but you may be looking for something else to give you an edge over your competition. A solution with a cutting-edge content delivery platform is
When it comes to blogging it seems that some people get it, and some don’t. There is some debate out there as to whether blogging is still relevant in the ever-expanding realm of effective marketing tools. But in our world of Search Engine Optimization (SEO), content is king, and the best way to continuously add
I know I am not the only one that gets the “NFL itch” every year around this time. Well really it starts in March after Free Agency, then we have to patiently wait for the draft, Training Camp, HBO’s Hard Knocks (which is following the Atlanta Falcons this year), Pre Season…and then we are finally
Pinterest now has over 70 million users, and internet marketers and businesses everywhere need to be taking advantage of that. When used correctly, Pinterest can be a great tool to reach out to an entirely different audience and create a following that will eventually lead to new customers. If you want to expand your business’s
What are some ways you can improve your SEO strategy? If you aren’t showing up on the first page of search results for keywords related to your business, you are missing out on a lot of web traffic and potential customers. This is especially important if you offer products or services on your website, but
There are a lot of things to consider when you are creating a marketing strategy. There are so many areas of both digital and traditional marketing that your business needs to take advantage of to create the most effective strategy. This should include search engine optimization, paid advertising, social media, possibly radio or television advertising,
It’s that time of year again, and while it can often be hectic, the holidays are a great time to connect with your customers and clients. One great tool you can use to do this is social media. There are many different ways to add some holiday cheer to your social media pages, which will